Atticus Blog: Articles, Trends and Resources

  • Home
  • Atticus Blog: Articles, Trends and Resources
You Are Here:
2 Easy Tweaks to Increase Email Open Rates

2 Easy Tweaks to Increase Email Open Rates

Email marketing is possibly more popular than ever. Think about all the emails you receive each day, and how many of those you actually open. The email open rate, the number of subscribers who opened your email, is one of the most important trackable components of email marketing. It helps you to understand critical aspects of…

Share
Read More
7 Steps to Find Out if Social Media Advertising Works for You

7 Steps to Find Out if Social Media Advertising Works for You

A recent report by BI Intelligence found that Americans spent an average of 12 hours a month on social media. When looking at the 18-24-year-old group, that average rose to 20 hours. Advertising on social media – paid posts on outlets like Facebook and Twitter – is a fairly new form of promotion. But with…

Share
Read More
Do You Need a Full Website Redesign or a Refresh?

Do You Need a Full Website Redesign or a Refresh?

You already know that a good website is key to helping spread the word about what you have to offer. But maybe your site’s been the same for a few years, and you’re wondering if it’s time for a redesign. Or maybe you love your site, but are hearing that you should redesign it every year…

Share
Read More
4 Trends in Website Design for 2016

4 Trends in Website Design for 2016

The world of website design is never static. Just like anything, trends influence website design as well. Here are some website design trends you can expect to see more of this year. 1) Increased video integration Video is no longer a clunky, slow-loading headache for website designers and website users alike. Instead, websites like the…

Share
Read More
Mobile & Smartphone Website Users Continue to Increase

Mobile & Smartphone Website Users Continue to Increase

According to comScore, Inc., 4 out of 5 American smartphone users used their mobile devices to access retail content in just one month. That’s 85.9 million people, shopping on sites such as Amazon, Apple and Target. In another survey, comScore chairman Gian Fulgoni said, “One out of every ten consumer e-commerce dollars is now spent…

Share
Read More
4 SEO Basics You May Be Missing

4 SEO Basics You May Be Missing

By now, you probably know about SEO, or Search Engine Optimization. It’s a marketing strategy used by website developers to help improve ranking in search engines. The websites that pop up in the first page of Google when you search for something like “veterinary anesthesia equipment” – they’ve likely got top-notch SEO in place to…

Share
Read More